Marketing Coordinator
Company | PulteGroup |
---|---|
Location | Troy, MI, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Junior |
Requirements
- Minimum Bachelor’s Degree in Marketing or Communications or equivalent
- Minimum 1-year prior experience in a Marketing support role
- Good written and verbal communication skills
- Ability to effectively prioritize, work well in high stress situations and under tight deadlines
- Ability to work in a team or independently when required
Responsibilities
- Maintain accuracy of all Division’s community pages on brand websites and provide necessary creative assets (photos, video, copy, announcements and inventory listings)
- Customize ad templates to meet local market needs, incorporating specific calls-to-action/offers and securing legal approval for all incentives
- Create and distribute email marketing strategy per community and division including Realtor communication
- Write and post Division’s LinkedIn posts
- Create social media posts for Facebook
- Order, produce and manage creative assets for communities (photography, Matterport virtual tours, videography, interactive floor plans, site availability maps)
- Create and order community brochures and collateral
- Provide community-level marketing point-of-sale materials such as displays, flyers and inserts
- Provide ongoing community presentation audit/assessment from consumer’s point-of-view ensuring integrity of signage, flags, welcome mats, etc.
- Track and process invoices relating to marketing plan execution
- Coordinate, execute and assist with special community events and neighborhood openings
- Maintaining relationships with 3rd party vendors for various marketing needs
- Audit and monitor MLS listings
- Participation in monthly field calls and annual marketing summit
Preferred Qualifications
- Working understanding of Adobe Creative Suite preferred but not required