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Marketing Analyst
Company | Datalab USA |
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Location | Germantown, MD, USA |
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Salary | $75000 – $90000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Junior, Mid Level |
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Requirements
- Bachelors degree in Business Analytics, Marketing Analytics, or similar field.
- 2-4 years prior customer service experience in a technology setting
- Outstanding communication, client management, follow-through, problem resolution, and interpersonal skills
- Flexibility to adjust priorities and manage time wisely in a fast-paced environment
- Strong aptitude for technology as well as an understanding/interest in direct marketing practices
- Outstanding documentation and organization skills.
- Excellent problem-solving skills, a highly developed sense of curiosity, and a passion for learning
- Ability to communicate in a clear, concise, and understandable manner via email, phone, and in person.
- Ability to lead requirement discovery sessions with client, understand and document client business process flows, and provide advice and instruction to clients/users
- Knowledge of SQL and prior direct marketing experience a plus
- Demonstrated ability to work in a team environment
Responsibilities
- Act as primary point of contact between clients and DataLab’s programming and analytics teams.
- Responsible for daily client communication via telephone, email, and online presentation tools.
- Respond in a timely manner to a wide variety of client inquiries.
- Coordinate and lead internal and external client team meetings, as well as occasional onsite meetings.
- Professionally and diplomatically resolve difficult issues regarding client concerns and other matters as necessary.
- Manage account resources by setting appropriate expectations and delivery timelines.
- Identify client priorities and maintain the client’s task list.
- Act as the internal subject matter expert for the client’s business processes, business data, and marketing campaign business rules.
- Be able to QC, understand, and interpret the client’s marketing campaign results.
- Define quality checkpoints for final deliverables. Review and QC final reports and work products prior to client delivery.
- Review business requirements with DataLab’s programming and analytics teams and explain client deliverables as needed. Set prioritization and timelines.
- Act as primary owner of all written documentation delivered to the client, including project and campaign requirements, direct marketing results reports, and presentations.
- Support client billing and usage reporting.
Preferred Qualifications
- 2-4 years prior customer service experience in a technology setting