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Market Director – Sales & Growth

May 12, 2025May 12, 2025

Market Director – Sales & Growth

CompanyGenworth Financial
LocationPhiladelphia, PA, USA, Maryland, USA, North Carolina, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
DegreesBachelor’s
Experience LevelSenior

Requirements

  • BA/BS or equivalent experience
  • 5-7 years of consultative sales or account management experience in homecare, long-term care, assisted living, care management, or employee benefits or aging-related organizations preferred.
  • Possess a positive, self-starter attitude who performs well without direct supervision.
  • A proven track record of working independently with agility and adaptability while driving change alongside cross-functional teams in a fast-paced environment with competing priorities.
  • Exceptional organization & interpersonal skills, as well as strong written/verbal communication skills.
  • Strong ability to analyze data, identify trends and create actionable insights to optimize sales strategies.
  • Proficiency in Microsoft Word, Excel, Outlook and CX and CRM software such as MS Dynamics 365. Ability to learn new technological platforms and web infrastructure.
  • Understand the needs, motivations, and expectations of a wide variety of healthcare and LTC providers.
  • Demonstrate a constant passion for fulfilling our mission in a high-touch organization; don’t be afraid to try, dig in, and deliver.
  • Engage in activities with a sense of humor, good judgment, professionalism, urgency, and attention to detail.
  • Consistently nurture and represent our organization, mission/vision, programs, and activities with a strong, positive image both internally and externally.
  • Maintain open, transparent, and direct communications and reporting with your RVP, internal partner and other areas of the organization.
  • Be flexible and open to fulfill additional/modified responsibilities to support our entrepreneurial environment.
  • Supply timely feedback to department heads.
  • Collaborate with leadership, peers, volunteers, and donors; keep open, transparent, and direct communications and reporting.

Responsibilities

  • Identify and pursue new sales opportunities by establishing relationships with potential providers and partners.
  • Negotiate and close high-value contracts with home care providers, assisted living communities, board and care, family homes who have demonstrated a commitment to quality and person-centered care.
  • Educating prospective and existing providers about new CareScout Quality Network (CQN) features and functionality.
  • Achieve individual sales goals through positioning CareScout’s story, strategy, and solutions with healthcare providers.
  • Regularly uncover sales opportunities through discovery, probing, open-ended questions, and relationship building.
  • Directly engage in-person with CQN provider network and potential partners.
  • Have full control over your calendar and schedule meetings (mixture of in-person, virtual meetings, and phone calls) with new leads/prospects and existing providers on the Network.
  • Building long-term, diverse, and high-quality network relationships with providers and partners.
  • Responsible for the evaluation and implementation of post-sale and support services to keep fine-tuning the provider’s experience, including CareScout member validation, matches and invoicing.
  • Primary relationship owner of assigned Region accounts and providers.
  • Manage Tier 1 and Tier 2 provider relationships.
  • Occasionally join conferences, Regional and local events.
  • Work closely with your RVP and internal partner to build brand awareness, drive engagement, and assist in aligning and rolling out marketing initiatives and communications.
  • Host local webinars, conference calls and other virtual events as well as regional and national trade shows, industry and community events.
  • Identify and execute on implementation of co-branded partnership events.
  • Attend virtual or in-person meetings and educational seminars with prospects and existing prospects within your assigned region.
  • Document all activity in the CRM system (MS Dynamics 365) i.e., appointments, sales calls, follow-up calls, marketing campaigns, etc.
  • Share provider feedback and intelligence with sales and other internal supporting CareScout teams.
  • Provide insight, share ideas and continue to increase learnings.
  • Help to execute on key strategic initiatives identified by RVP.

Preferred Qualifications

  • 5-7 years of consultative sales or account management experience in homecare, long-term care, assisted living, care management, or employee benefits or aging-related organizations preferred.


TaggedBachelor'sEnterprise SalesFinance & Operations & StrategyGenworth FinancialSales & Account ManagementSenior

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