Market Development Specialist
Company | Westlake |
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Location | Lakeland, FL, USA, Atlanta, GA, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Junior, Mid Level |
Requirements
- Minimum of two years work experience in a related role preferred
- Bachelor’s degree preferred
- Ability to manage several projects simultaneously, detail oriented
- An enthusiastic, self-starter with good interpersonal skills
- Good presentation skills and ability to speak comfortably in front of groups
- Working knowledge of MS office suite including teams and outlook 365
- Experience with Salesforce or other deal desk systems a plus
Responsibilities
- Spend 80% of time calling on and creating business with remodeling companies, architects, new construction builders, decking contractors, and other trade professionals
- Spend 20% of time managing and supporting existing 2-step distribution and channel accounts and developing new accounts as needed in assigned territory
- Provide a level of professionalism in sales and technical support that makes Royal products the first choice
- Learn and excel at presentation of company story and high-end “pull-through” products
- Implement and execute a demand strategy in assigned territory
- Develop and review target list with the Market Development Manager on a monthly basis (update your target list as new leads are found)
- Make a minimum of 20 quality presentations per week. Present to builders, remodelers, installers, architects and specifiers
- Develop and maintain strong working relationships and communication with the Territory Manager to communicate demand creation value back to channel partners
- Increase your awareness of the distributors by participating with the Territory Managers at branch open house events (annual events)
- Work on leads by presenting and participating at on-going trade shows
- Work the major regional home and garden shows to develop leads
- Research the builders, contractors and remodelers used by your competitors to develop future leads.
Preferred Qualifications
- Experience with Salesforce or other deal desk systems a plus