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Market Development Specialist

June 23, 2025June 23, 2025

Market Development Specialist

CompanyWestlake
LocationLakeland, FL, USA, Atlanta, GA, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
DegreesBachelor’s
Experience LevelJunior, Mid Level

Requirements

  • Minimum of two years work experience in a related role preferred
  • Bachelor’s degree preferred
  • Ability to manage several projects simultaneously, detail oriented
  • An enthusiastic, self-starter with good interpersonal skills
  • Good presentation skills and ability to speak comfortably in front of groups
  • Working knowledge of MS office suite including teams and outlook 365
  • Experience with Salesforce or other deal desk systems a plus

Responsibilities

  • Spend 80% of time calling on and creating business with remodeling companies, architects, new construction builders, decking contractors, and other trade professionals
  • Spend 20% of time managing and supporting existing 2-step distribution and channel accounts and developing new accounts as needed in assigned territory
  • Provide a level of professionalism in sales and technical support that makes Royal products the first choice
  • Learn and excel at presentation of company story and high-end “pull-through” products
  • Implement and execute a demand strategy in assigned territory
  • Develop and review target list with the Market Development Manager on a monthly basis (update your target list as new leads are found)
  • Make a minimum of 20 quality presentations per week. Present to builders, remodelers, installers, architects and specifiers
  • Develop and maintain strong working relationships and communication with the Territory Manager to communicate demand creation value back to channel partners
  • Increase your awareness of the distributors by participating with the Territory Managers at branch open house events (annual events)
  • Work on leads by presenting and participating at on-going trade shows
  • Work the major regional home and garden shows to develop leads
  • Research the builders, contractors and remodelers used by your competitors to develop future leads.

Preferred Qualifications

  • Experience with Salesforce or other deal desk systems a plus


TaggedBachelor'sField SalesFinance & Operations & StrategyJuniorMid LevelSales & Account ManagementWestlake

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