Manager – PR & Communications - FIFA World Cup 26™

Manager – PR & Communications – FIFA World Cup 26™

Bachelor’s degree in Communications, Public Relations, Journalism, or a related field.
5+ years of experience in communications, media relations, or public relations, with a focus on consumer and sports media.
Deep understanding of the sports media landscape, including trends, audience preferences, and industry dynamics.
Proven ability to build strong relationships with media professionals and industry influencers.
Excellent written and verbal communication skills, with a talent for crafting clear, engaging narratives.
Strong project management skills, with the ability to prioritize and manage multiple initiatives simultaneously.
Experience working in a fast-paced, deadline-driven environment, particularly within consumer-facing or sports-related organizations.
Knowledge of analytics and media monitoring tools and platforms.
Ability to adapt messaging for various audiences, including sports fans, consumers, and industry stakeholders.
Experience working with influencers and cultivating influencer programs for brands.

Develop and implement communications strategies that position the brand favorably within consumer and sports media outlets.
Build and maintain strong relationships with key media outlets, journalists, influencers, and sports industry stakeholders.
Create compelling press materials, including press releases, media pitches, and other PR documents and content.
Assist in managing communications during sensitive or high-pressure situations, providing clear, concise messaging to protect and enhance the brand’s reputation.
Lead the communications efforts for events, sponsorships, and partnerships, including press conferences, product launches, sports activations, and athlete partnerships.
Monitor media coverage, track key performance metrics, and analyze media sentiment to measure the success of communication campaigns.
Work closely with cross-functional teams including PR, marketing, commercial strategy, sales, and legal to ensure alignment on communications goals and messaging across the organization.