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Manager – Marketing Operations
Company | Udemy |
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Location | Denver, CO, USA |
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Salary | $120000 – $150000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior |
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Requirements
- 5+ years of experience in marketing operations or campaign management
- 2+ years of people management experience
- Strong knowledge of marketing automation platforms and MarTech stack as well as data privacy/compliance
- Experience with campaign execution, workflow design, and process optimization
- Proficiency in data analysis and performance reporting
- Excellent project management and organizational skills with strong attention to detail and problem-solving abilities
- Experience with marketing attribution models and analytics
- Ability to manage multiple projects simultaneously with competing deadlines
- Knowledge of marketing data management principles and practices
Responsibilities
- Lead and develop a team of two Marketing Operations Specialists
- Design, implement, and optimize campaign execution workflows and processes
- Oversee the end-to-end campaign setup, execution, and reporting process
- Collaborate with cross-functional teams to ensure timely delivery of marketing campaigns
- Establish and maintain campaign performance metrics and reporting frameworks
- Identify opportunities for process improvement and operational efficiency
- Ensure proper utilization and optimization of marketing technology systems
- Develop and maintain documentation for marketing operations processes
- Implement quality control measures to ensure campaign accuracy and effectiveness
- Provide training and guidance on marketing operations best practices
- Monitor campaign performance and provide insights to marketing leadership
Preferred Qualifications
No preferred qualifications provided.