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Manager – Global Sponsorships
Company | Mastercard |
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Location | White Plains, NY, USA |
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Salary | $124000 – $199000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior |
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Requirements
- Ability to collaborate and communicate effectively with both global, cross-functional and agency teams
- Ability to work effectively in a global environment – may require early/late calls due to multiple time zones, provide customized deliverables per hub or market-specific needs
- Be skilled at explaining technical problems succinctly and clearly
- Advanced skills with PPT & Excel to create high-quality presentations
- Have a proficient understanding of sponsorship rights management and experiential marketing
- Experience in marketing strategy
Responsibilities
- Support day to day management of all contractual rights and assets, e.g. football (soccer), golf, rugby, F1 – including liaising with Priceless team on consumer packages, Global Consumer Marketing team on multisensory for activations, and B2B Marketing teams for the latest product & services to showcase at events
- Develop sell-in decks for various sports properties, in support of passion cards and asset utilization, in partnership with the B2B Marketing and Priceless teams
- Liaise with regions and market sponsorship and consumer marketing teams on usage of global sports properties for local creative (OOH, social, etc.)
- Support Director of Global Sponsorships in coordination of global sports campaigns—including creative strategy process, launch plans, social calendars, and dissemination of the content across regions/markets, in partnership with the Global Digital and Brand teams
- Liaise with sports marketing agency for social tracking tools (e.g. Hookit) and provide monthly reporting across all sponsorships with recommendations for regions
- Track sell-in requests and monetization for select global sports properties
- Support planning, financial tracking, and branding of activations and hospitality across football, golf, and other properties
- In partnership with the Environmental Sustainability team, support coordination of measurement pilots with regions and provide quarterly report recapping results
- Ongoing sustainability roundtable meetings with sponsorship property lead and properties to gather progress in reducing carbon emissions
- Update monthly sponsorships sustainability report for Mastercard executives
Preferred Qualifications
- Agency experience preferred