Manager – Digital Media

5+ years experience in Digital Media
In-depth understanding of media planning, negotiation, and performance analysis
1+ years of people management
Knowledge of media landscape and how channel mix impacts goals of overall media plan
Experience across digital media, including Paid Search, Social, and Programmatic; agency experience highly preferred
Working comprehension of strategy development and required media math
Strong degree of accuracy and attention to detail
Ability to thrive in a very fast-paced environment with high volume
Proven record of effectively managing large budgets, driving quantifiable results
Proficiency in Microsoft Excel, including advanced formulas, pivot tables and vlookups
Excellent verbal and written communication skills
Ability to maintain efficient communication across different teams
A passion for everything digital, with an active interest and understanding of online advertising and industry trends

Develop performance-based digital strategy
Leverage data and research to build optimal, multi-faceted digital plans
Coordinate with internal stakeholders and digital channel partners
Provide mentorship, training and meaningful growth to the team
Establish a strong rapport with department and line of business counterparts
Work across teams to ensure accuracy, consistent execution and seamless client service
Interact with multiple partners and continually collaborate across the marketing organization
Create data-driven multi-channel digital media plans that align with business objectives
Work closely with Associate Director to ensure plans across all events are leveraging best practices and optimal media mix
Actively identify cross-media optimizations while also taking into account the larger business goals
Measure results, analyze effectiveness, and provide key insights on overall plan performance
Identify and incorporate first-to-market (alphas, betas) into media plan
Proactively monitor media landscape and identify relevant trends
Construct publisher recaps, trends and POVs upon request
Identify and share best practices, wins, recaps regularly
Communicate with confidence and display strong ability to speak as it relates to campaign performance and industry trends