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Manager – Customer Marketing & Advocacy

Manager – Customer Marketing & Advocacy

CompanyBuildOps
LocationRaleigh, NC, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
Degrees
Experience LevelMid Level, Senior

Requirements

  • 3-5 years of experience in online reputation management, customer marketing, or a related field
  • Experience using review platforms, social listening tools, and sentiment analysis software (e.g., Sprout Social, Brandwatch, Trustpilot, etc.)
  • Excellent communicator with strong writing and interpersonal skills
  • Data-driven and able to report on trends, customer sentiment, and performance metrics

Responsibilities

  • Drive initiatives to collect and publish testimonials across key platforms (e.g., G2, Capterra)
  • Create tiered programs (e.g., referral, beta testers, ambassador networks) to mobilize champions
  • Work with content team to highlight customer achievements and moments of delight
  • Lead case study creation in partnership with Sales and CS (both written and video)
  • Develop onboarding comms, checklists, and email journeys to align customer expectations
  • Collaborate with CS/Implementation teams to prepare customers for key milestones
  • Implement engagement programs using emails, webinars, and in-app messaging to drive usage
  • Gather feedback from early lifecycle stages and iterate on process with key stakeholders
  • Drive customer participation in BuildOps-hosted events, panels, and webinars
  • Coordinate logistics and planning efforts for Forge, BuildOps’ annual customer conference
  • Collaborate with cross-functional teams to support customer outreach, invitations, and follow-ups
  • Assist in developing conference content featuring customer success stories and product education
  • Support on-site logistics, customer experience coordination, and post-event engagement strategies

Preferred Qualifications

  • Experience in B2B SaaS or construction tech industries