Kinesso – Data Platforms and Operations Coordinator
Company | Mediabrands |
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Location | Toronto, ON, Canada |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Entry Level/New Grad |
Requirements
- Post-secondary education – degree or diploma in marketing, commerce, communications, statistics, web development, or Information Technology
- High quantitative and analytical skills with the ability to draw insights based on data
- Ability to investigate, analyze/solve problems, and communicate results clearly and concisely
- Driven desire to develop and excel in a media operations career
- Excellent communication skills (both written and verbal)
- Ability to work collaboratively as well as independently
- Highly developed organizational skills with strong attention to detail
- Excellent ability to manage and prioritize time effectively
- Ability to work well under pressure and multi-task in a fast-paced environment
- Proactive approach to problem-solving, assisting the team, self-development, etc.
- Strong learning agility, with a passion for continuous development
- Proficient in Word, PowerPoint, Microsoft Teams, and Asana
- Advanced skills in Excel, including pivot tables, VLOOKUPs, and chart creation
Responsibilities
- Maintain digital interactive campaigns for assigned agency clients using the digital media management platform by trafficking, pacing, optimizing, reporting, and reconciling the campaign as well as using various ad servers to upload creative and tagging
- Determine and implement optimal campaign set-up including creative and tagging requirements, reporting metrics, and optimization strategies to ensure full impact and efficiency of the campaign
- Operate as a key internal point of contact to planners for assigned client campaign operations: campaign build, optimization, analysis, troubleshooting, reporting, reconciliation, and related campaign
- Working with up to three agencies (UM, Initiative, Media Experts) and understanding and operating under their different workflows and processes
- Handle multiple campaigns, multitasking and prioritizing accordingly
- Working as a liaison with our external Ad Ops Hub, collaborating, troubleshooting, and providing guidance and support to ensure campaign success
- Use Asana to effectively manage all tasks and deadlines
- Ensure alignment on processes for trafficking and site tagging are adhered
- Assist with the resolution of delivery and performance
- Communicate campaign optimization results to planners throughout campaign flight to prove value against campaign goals including viewability and verification
- Proactively ensure reconciliation for assigned agency clients is consistently up to date and meets all billing/fiscal deadlines
- Identify missing or unpaid invoices and retrieve them from media partners
- Actualize and reconcile delivered impressions against booked impressions as required
- Update or create new training guides for the team as needed
Preferred Qualifications
- Understanding of HTML scripting, HTML5 creative, CSS, and Java Script preferred