Integrated Marketing Manager – Fiber – CRM
| Company | T-Mobile |
|---|---|
| Location | Bellevue, WA, USA, Denver, CO, USA |
| Salary | $88200 – $159200 |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Mid Level, Senior |
Requirements
- Bachelor’s degree in marketing or related field required; Master’s/Advanced degree preferred.
- 4+ years of experience in marketing technology with extensive experience in CRM systems and campaign management
- Strong analytical skills with the ability to translate data into actionable insights.
- Exceptional project management skills, with an ability to manage multiple campaigns simultaneously and translate complex requirements into actionable plans.
- Excellent collaboration and communication abilities with experience working across creative, technical, and business teams.
- Proficiency in using data analysis and reporting tools.
- At least 18 years of age
- Legally authorized to work in the United States
Responsibilities
- Lead the creation, implementation, and ongoing optimization of CRM campaigns, including updates to creative content, offers, and customer journeys.
- Oversee the development, tracking, and execution of creative assets for CRM campaigns, ensuring alignment with brand guidelines and market-specific needs.
- Manage the ongoing tracking and performance analysis of CRM campaigns, providing detailed reports and insights to optimize campaign success and ROI.
- Take charge of developing performance reporting systems and processes, delivering actionable insights that drive campaign enhancements and strategic decision-making.
- Conduct regular forecasting to predict campaign outcomes and adjust strategies in real-time to ensure optimal performance and alignment with business goals.
Preferred Qualifications
- Experience working on broadband, telecom, or subscription-based services preferred.