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Industry Manager – Cpg
Company | Meta |
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Location | New York, NY, USA |
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Salary | $177000 – $247000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior, Expert or higher |
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Requirements
- 10+ years of experience in the Consumer Packaged Goods industry
- 10+ years of experience with digital media
- 12+ years of experience with sales or marketing
- 4+ years of experience as a manager
- Experience building Direct Response and Brand advertising campaigns
- Demonstrated experience using data to craft strategy
- Experience driving revenue growth with emerging opportunities and established partnerships
- Knowledge of the advertising technology and data/performance measurement trends
- Communication and presentation experience with an emphasis on translating insights, product information, and data into client value
- Experience building relationships with top marketing decision makers at brands and agencies
- Facebook and Instagram user with knowledge of the media landscape
- Possess an understanding of the CPG landscape and be considered a thought leader to leaders across all of your accounts
Responsibilities
- Own and be accountable for quarterly and yearly revenue goals, pipeline management and growth goals across a diversified book of business
- Build, train and maintain a high performing team
- Act as player/coach by driving long term opportunity and coaching team through short and long- term challenges
- Work cross-functionally with In-Market teams, Global Regions, Business Operations, Platform, Measurement/Metrics, and Product Marketing to optimize our client efforts
- Consult with Product Marketing to help shape product development in support of client needs
- Guide the creation of persuasive presentations and stories that demonstrate the value of Meta to clients for both B2C and B2B marketing
- Identify winning strategies and scale the insights throughout the vertical
- Increase the effectiveness of the team by recognizing opportunities for new approaches
- Develop and implement best practices for client interaction, sales and services for Meta, including a good understanding of working with advertisers and agencies
Preferred Qualifications
No preferred qualifications provided.