GTM Strategy & Operations Manager

GTM Strategy & Operations Manager

Requirements

• Bachelor’s degree in Economics, Social Sciences, Data Science, Business, or a related field.
• 3–5 years in RevOps, Marketing Ops, or GTM -Strategy roles in B2B SaaS.
• Proven success leading cross-functional initiatives across marketing and sales.
• Advanced experience Excel/Google Sheets modeling (vlookups, pivots, sumifs), & basic SQL.
• Experience with Hubspot, Salesforce, Zoominfo, and related GTM tools.
• Tool GTM enablement like Zoominfo Copilot, 6sense, Clari, etc.
• Experience leading experimental or automation-focused projects.
• Comfortable building from scratch in a fast-paced, scaling environment.
• Located in or around the Denver, CO area.

Responsibilities

• Act as the business partner for Sales and Marketing leadership, ranging from process improvements, providing analytics & insights, to operational support.
• Support the implementation of lead scoring models, optimize routing logic, and ensure seamless SDR-to-Sales handoffs with clean, actionable data.
• Support territory assignment and design, optimizing collaboration across SDRs, Sales, & CSMs.
• Build predictive models to forecast pipeline needed to achieve bookings targets across inbound, outbound, partner, and BC2 opportunity sources.
• Lead GTM tooling & A.I. enablement and adoption across SDRs, Sales, and CSMs.
• Lead GTM Engineering initiatives to pilot and scale innovative workflows using tools like Clay, Zapier, and ChatGPT.
• Collaborate with Business Operations to align our systems strategy across Hubspot, Salesforce, ZoomInfo, Tableau, and other GTM platforms.

Preferred Qualifications

• Experience as a system admin for SFDC or Hubspot Certification
• Background in cyber security or privacy industries
• Familiarity with direct and channel sales models for a B2B Business
• Experience in a company leveraging both Sales-Lead and PLG motions