Growth – Performance Marketing Lead
| Company | Leland |
|---|---|
| Location | Lehi, UT, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | |
| Experience Level | Junior, Mid Level, Senior |
Requirements
- 1–6 years of hands-on experience in performance marketing
- Demonstrated ability to manage paid campaigns and deliver measurable results
- Strong analytical skills
- Proactive, problem-solver, fast-moving, and excited to own strategy and execution
Responsibilities
- Own strategy and execution of performance marketing across multiple paid platforms (Google, Meta, TikTok, LinkedIn, Reddit, etc.)
- Continuously experiment and optimize campaign messaging, tactics, creatives, landing pages, and audiences
- Support establishing and monitoring the data and analytics needed to measure performance and generate insights
- Identify what’s working, double down on top-performing strategies, and scale the performance marketing motion
- Innovate and stay ahead of new tools, strategies, and industry trends
Preferred Qualifications
- B2C and/or marketplace marketing experience
- Experience conducting performance marketing across multiple ad platforms