Go-to-Market Director

10+ years of experience driving Go-To-Market strategy and execution across technology product technical sales, business development, or product marketing
Experience in successfully growing business to business (B2B) technology product sales in a late-stage startup or mid-size or large enterprise environment
Experience working across CxO to product team levels internally and with customers
Experience building and driving technology and channel partnerships
Experience using data-driven techniques for technology go-to-market
Bachelor’s degree in a Marketing, Computer Science, or Business field

Define and lead the end-to-end GTM strategy for new and existing product lines, including product market segmentation, positioning, launch planning, and execution
Drive cross company sector alignment across sales, product, marketing, and customer success to ensure consistent messaging and operational efficiency
Build and execute GTM plans that support sector pipeline development, accelerate time-to-revenue, and drive customer acquisition
Develop and maintain customer segmentation, ICPs, and competitive positioning frameworks
Collaborate with sectors to influence roadmap and ensure market-fit through feedback loops
Partner with marketing to craft compelling messaging and enable multi-channel campaigns
Identify, build, and manage key technology and channel partnerships
Own key GTM metrics and reporting, including pipeline growth, funnel conversion, win or loss insights, and partner-influenced revenue

Experience with sales operations, including incentive compensation, quota, and discounts
Experience owning complex product launches and go-to-market execution across multiple customer segments
Experience working with U.S. government mission customers
Possession of excellent problem-solving, analytical, and critical thinking skills