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Global Head of Partner Marketing

Global Head of Partner Marketing

CompanyAsana
LocationSan Francisco, CA, USA
Salary$207000 – $243000
TypeFull-Time
Degrees
Experience LevelExpert or higher

Requirements

  • 10+ years of experience in enterprise software sales with deep understanding of indirect partner sales in SaaS environments.
  • Demonstrated success building partner marketing engines and leading high-performing teams.
  • Strong operational background with ability to develop comprehensive strategies from concept to execution.
  • Extensive channel marketing expertise with track record of creating tailored programs that drive partner success.
  • Results-driven leader who consistently delivers measurable outcomes and optimizes efforts through data-driven insights.
  • Exceptional analytical skills with ability to translate complex data into compelling narratives.
  • Track record of developing and implementing scalable, repeatable marketing processes.

Responsibilities

  • Create clarity, momentum, and impact through alignment and growth.
  • Design, build and execute the global channel marketing strategy in partnership with global channel leadership to deliver on partner sourced ARR targets.
  • Drive marketing to partners to attract new partners into the Asana ecosystem with particular focus on Canada, LATAM and Asia.
  • Lead marketing with partners to generate demand and scale our business.
  • Implement marketing through partners to scale into our growth markets around the globe.
  • Own partner activations at flagship events Work Innovation Summits.
  • Manage partner MDF strategy and allocation globally, and impact tracking of partner marketing activities.
  • Work with partner ecosystem leadership team to identify opportunities for marketing with Asana’s technology partners such as AWS & Microsoft.
  • Co-ordinate with cross-functional marketers such as PMM to integrate technology partners into our marketing plans.

Preferred Qualifications

    No preferred qualifications provided.