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Facebook Marketing Specialist

Facebook Marketing Specialist

CompanyThink Academy
LocationCupertino, CA, USA
Salary$20 – $25
TypeFull-Time
Degrees
Experience LevelJunior

Requirements

  • 1-2 years of experience in social media marketing, customer engagement, or digital marketing
  • Strong written communication skills with the ability to craft engaging and persuasive responses
  • Experience managing customer inquiries and driving conversions from social media
  • Ability to analyze engagement data and adjust strategies accordingly
  • Self-motivated, KPI-driven, and able to work independently
  • Basic data analysis skills for tracking and improving engagement

Responsibilities

  • Monitor and respond to Facebook inquiries in a timely and professional manner
  • Guide potential customers toward sign-ups and improve conversion rates
  • Develop and refine response scripts based on common customer questions
  • Track and optimize response quality, ensuring inquiries are handled efficiently
  • Maintain a consistent flow of inbound leads through active page management
  • Track key engagement metrics (message volume, response rate, conversions) and make data-driven improvements
  • Post and manage content to support ongoing ad campaigns and audience engagement
  • Identify opportunities to enhance engagement and improve lead generation

Preferred Qualifications

  • Experience in education or EdTech is preferred
  • Familiarity with Facebook Ads Manager and audience engagement strategies is preferred