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Facebook Marketing Specialist
Company | Think Academy |
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Location | Cupertino, CA, USA |
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Salary | $20 – $25 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Junior |
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Requirements
- 1-2 years of experience in social media marketing, customer engagement, or digital marketing
- Strong written communication skills with the ability to craft engaging and persuasive responses
- Experience managing customer inquiries and driving conversions from social media
- Ability to analyze engagement data and adjust strategies accordingly
- Self-motivated, KPI-driven, and able to work independently
- Basic data analysis skills for tracking and improving engagement
Responsibilities
- Monitor and respond to Facebook inquiries in a timely and professional manner
- Guide potential customers toward sign-ups and improve conversion rates
- Develop and refine response scripts based on common customer questions
- Track and optimize response quality, ensuring inquiries are handled efficiently
- Maintain a consistent flow of inbound leads through active page management
- Track key engagement metrics (message volume, response rate, conversions) and make data-driven improvements
- Post and manage content to support ongoing ad campaigns and audience engagement
- Identify opportunities to enhance engagement and improve lead generation
Preferred Qualifications
- Experience in education or EdTech is preferred
- Familiarity with Facebook Ads Manager and audience engagement strategies is preferred