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Director – Strategic Marketing & Communications
Company | Sierra Space |
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Location | Broomfield, CO, USA |
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Salary | $206000 – $284000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Senior, Expert or higher |
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Requirements
- Bachelor’s degree in marketing, Communications, Business Administration, or a related field (Master’s degree preferred)
- Minimum of 10 years of experience in marketing and communications, with at least 5 years in a leadership role
- Proven track record of developing and executing successful marketing and communication strategies
- Strong understanding of digital marketing, social media, and content marketing
- Excellent written and verbal communication skills
- Exceptional leadership and team management abilities
- Ability to work effectively in a fast-paced, dynamic environment
- Strong analytical and problem-solving skills
- Experience with budget management and resource allocation
- Ability to travel to represent the company at trade shows, media events, and key functions as needed
Responsibilities
- Develop and implement comprehensive marketing and communication strategies aligned with Sierra Space’s strategy
- Develop and maintain strong trusted relationships with media outlets, journalists, and industry influencers across aerospace, defense, and adjacent sectors
- Ensure rapid, strategic responses to media inquiries and emerging issues, leveraging establish relationships to shape narratives and protect brand reputation
- Oversee the development and maintenance of the company’s brand identity and messaging, ensuring consistent representation across all marketing channels and materials
- Develop and implement an internal communication plan to effectively convey the company’s vision, mission, and values, in partnership with the HR team
- Plan, execute, and optimize multi-channel marketing campaigns, including digital, print, and events, while managing the creation of compelling content such as press releases, articles, white papers, and social media posts
- Monitor and analyze campaign performance, adjusting strategies as needed to achieve desired outcomes
- Lead and mentor a high-performing marketing and communications team, fostering a collaborative and innovative work environment, and providing ongoing training and development opportunities for team members
- Develop and manage the marketing and communications budget, ensuring efficient allocation of resources to maximize ROI, and monitor expenditures, adjusting plans as necessary to stay within budget
Preferred Qualifications
- Experience taking a company through an IPO process is highly preferred
- Deep understanding of the technology industry either through experience in the aerospace and defense sector or another high-tech company