Posted in

Director – Product Marketing

Director – Product Marketing

CompanyBilt Rewards
LocationNew York, NY, USA
Salary$130000 – $165000
TypeFull-Time
Degrees
Experience LevelSenior

Requirements

  • 5+ years of marketing experience
  • Driven, hard-working, self-starter who can thrive in a fast-paced environment
  • Experience with copywriting, deck/asset creation, and an eye for design
  • Ability to understand complex products, customer needs, brand voice, and marketing channel mechanics
  • Cross-functional coordination and strong interpersonal skills
  • Organized and detail-oriented
  • Ability to work quickly and efficiently in high-pressure situations

Responsibilities

  • Manage product marketing strategy across new product and benefit launches through messaging development, asset creation, and customer journey strategy.
  • Own the timeline and core milestones for go-to-market deliverables to ensure a smooth and on time launch.
  • Ensure impactful, relevant, and consistent messaging related to existing products across all always-on customer channels, updating as the product evolves.
  • Create and maintain training & informational materials to educate and activate partners on both new and existing benefits/product features.
  • Partner cross-functionally to determine creative ways to bring Bilt’s products and benefits to life across our site, app, lifecycle channels, brand channels, media opportunities, experiences, and more.
  • Collaborate with marketing counterparts at partner companies to bring initiatives to life with their approval.
  • Analyze campaign and product performance and use results to iterate on product marketing strategy.

Preferred Qualifications

    No preferred qualifications provided.