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Director – Product Marketing
Company | Bilt Rewards |
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Location | New York, NY, USA |
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Salary | $130000 – $165000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior |
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Requirements
- 5+ years of marketing experience
- Driven, hard-working, self-starter who can thrive in a fast-paced environment
- Experience with copywriting, deck/asset creation, and an eye for design
- Ability to understand complex products, customer needs, brand voice, and marketing channel mechanics
- Cross-functional coordination and strong interpersonal skills
- Organized and detail-oriented
- Ability to work quickly and efficiently in high-pressure situations
Responsibilities
- Manage product marketing strategy across new product and benefit launches through messaging development, asset creation, and customer journey strategy.
- Own the timeline and core milestones for go-to-market deliverables to ensure a smooth and on time launch.
- Ensure impactful, relevant, and consistent messaging related to existing products across all always-on customer channels, updating as the product evolves.
- Create and maintain training & informational materials to educate and activate partners on both new and existing benefits/product features.
- Partner cross-functionally to determine creative ways to bring Bilt’s products and benefits to life across our site, app, lifecycle channels, brand channels, media opportunities, experiences, and more.
- Collaborate with marketing counterparts at partner companies to bring initiatives to life with their approval.
- Analyze campaign and product performance and use results to iterate on product marketing strategy.
Preferred Qualifications
No preferred qualifications provided.