Skip to contentDirector – Product Management
| Company | Dow Jones |
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| Location | Gaithersburg, MD, USA |
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| Salary | $190000 – $235000 |
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| Type | Full-Time |
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| Degrees | Bachelor’s |
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| Experience Level | Expert or higher |
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Requirements
- 12+ years of product management, product marketing, or project management experience
- Experience in Commodities and/or Energy industries
- An understanding of how product development works with Engineering and the ability to communicate needs effectively between the groups
- Degree in Business, Management, Marketing (preferable) -OR – equivalent work experience
Responsibilities
- Own and manage the NPD process which includes supporting the development and implementation of new products and enhancements through both external and internal engagement
- Manage information flow (Voice of the Customer) and feedback loops to enable product development, market research and GTM programs
- Establish internal engagement sessions to ensure alignment between content (Editorial), IT, Marketing and sales teams by developing and implementing Go-to-Market plans that meet targets
- Analyze competitive landscape, industry innovations, product revenue, and sales success
- Seek new market opportunities, define and size market segments, and work with sales strategy to define and improve market segmentation
- Define buyer personas, determine market messages, and identify best opportunities for lead generation
- Work with sales to define new revenue opportunities and productize them
- Maintain and manage GTM initiatives including training sales teams to implement go-to-market strategy
- Identify successes and failures of GTM plans and change accordingly
- Provide product line support for program strategy, operational readiness, as well as on-going sales and marketing support
- Maintain the product portfolio roadmap
Preferred Qualifications
No preferred qualifications provided.
