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Director of Strategic Partner Marketing
| Company | Trustpilot |
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| Location | New York, NY, USA |
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| Salary | $162000 – $185000 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Senior, Expert or higher |
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Requirements
- Extensive experience in partner marketing, product marketing, or related roles in B2B tech or SaaS businesses.
- A strategic thinker with strong executional skills – you can design a vision and bring it to life.
- Deep understanding of SaaS business models and enterprise partner ecosystems.
- Experience working closely with strategic or Fortune 500 partners, ideally in data, analytics, or API-driven solutions.
- Exceptional communicator and storyteller with the ability to influence senior stakeholders and build consensus across functions.
- Strong analytical mindset with a proven ability to measure the impact of partner initiatives and optimise for performance.
- Comfortable navigating ambiguity and collaborating in a highly cross-functional environment.
Responsibilities
- Develop and execute a global strategic partner marketing strategy, aligning with Trustpilot’s broader growth objectives and key partnership priorities.
- Own the joint go-to-market strategy with key partners, building collaborative marketing plans and delivering impactful campaigns across regions.
- Act as the marketing lead in strategic partner conversations, influencing joint initiatives and ensuring alignment across stakeholders.
- Strengthen and scale marketing relationships within partner organisations to unlock new opportunities and drive mutual success.
- Collaborate with Product Marketing to refine messaging, positioning, and value propositions tailored for each partnership.
- Create co-branded sales and marketing collateral including pitch decks, playbooks, case studies, and thought leadership content.
- Partner with regional marketing and commercial teams to localise and activate co-marketing campaigns in key markets.
- Define clear KPIs for joint initiatives, track performance, share strategic insights with stakeholders, and continuously evolve strategies based on data.
- Champion internal alignment by equipping commercial teams with the resources and training needed to engage partners and customers effectively.
- Stay ahead of market trends and opportunities within the partner ecosystem, bringing innovative ideas to strengthen our partner value proposition.
Preferred Qualifications
- Experience with CRM, marketing automation, and partner management tools such as Salesforce, Crossbeam, or similar.
