Director of Growth Marketing

Director of Growth Marketing

Requirements

• BA or BS degree
• 15+ years of marketing experience in EMEA, LATAM or JAPAC; agency or in-house brand side leading growth marketing efforts
• Business marketing experience
• Strong strategic thinker and visible team leader
• In depth understanding of the international advertising and marketing landscape
• Demonstrates ability to deliver measurable revenue, ROI, ROAS, opt-in rates, and other outcomes
• Demonstrated success acquiring users for consumer-facing product-led growth companies
• A history of driving outcomes with paid media strategy and tactics (search, social, affiliate, influencer)
• An effective communicator, collaborator and operator who can rally XFN teams to deliver
• Experience in global marketing, managing a global brand and understanding regional and local business context
• Strong subject matter expertise of the media landscape including programmatic, walled gardens, performance, brand KPIs and more
• Experience with automated marketing tools and ad tech platforms
• Ability to present confidently and positively influence senior executives within the company and with clients

Responsibilities

• Develop and lead a high-performing team to implement and scale successful growth strategies and lifecycle marketing efforts that drive tangible results
• Mentor and coach team across the globe to deliver effective marketing ideas and develop a growth-minded team culture
• Own paid user acquisition across various channels and experiment with new ones; be key POC responsible for establishing how we use, manage and grow CRM
• Ideate fresh B2B growth marketing approaches that are rooted in data, insights and creativity
• Partner closely with Brand B2B marketing and Sales Leadership in developing effective messaging and marketing programs that achieve ambitious revenue goals
• Collaborate with cross-functional teams across brand content, partnerships, events, and product marketing to maintain a consistent message across all touchpoints
• Manage marketing operations, including budget and resource planning, agency relationships, vendor management and ad tech stack
• Take data and findings and turn them into actionable insights
• Be an advocate for experimentation within the marketing team through A/B testing optimization strategies
• Manage multiple collaborators in NA, EMEA, JAPAC and LATAM and help streamline internal processes
• Be an excellent presenter who will represent the company
• Be a proactive ideator and operator who can both come up with ideas and also effectively knows how to get them done
• Anticipate coming changes in the international advertising market; be a forward thinker in how we can lead the market
• Be passionate about the Spotify Advertising platform

Preferred Qualifications

No preferred qualifications provided.