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Director – CTV Business Development
Company | TripleLift |
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Location | New York, NY, USA |
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Salary | $140000 – $150000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior |
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Requirements
- 5+ years of advertising experience Business Development or Account Management capacity, with at least 2+ years focused on CTV
- Proven track record of closing new CTV business and/or supporting existing CTV partners
- Demonstrated ability to think strategically, develop and execute on account plans and revenue goals
- Deep knowledge of the CTV landscape including familiarity with trends related to FAST, vMVPDs, OEMs, etc.
- Strong technical understanding of programmatic and a proven track record of successfully leading complex workstreams with internal and external stakeholders
- Strong negotiation skills and experience structuring and executing complex contractual agreements
- Outstanding oral and written communication skills in English; ability to present effectively across multiple levels in an organization with complete composure
- Effective time management skills – ability to prioritize and meet deadlines
- Commitment to excellence – working with hustle, anticipating issues and communicating with diplomacy
Responsibilities
- Deepen the penetration of Triplelift’s CTV offering in market; securing meetings with decision makers, pitching, negotiating and closing deals
- Develop revenue models and manage forecasting for book of business to ensure key CTV accounts are exceeding goals
- Prospect and close new tier 1 CTV publisher business, including structuring and negotiating complex, multi-product deals
- Develop and maintain high-level relationships with C-suite executives at our CTV publisher customers, including CTV sales leadership
- Pitch and sell in CTV products to our existing Publisher base, focusing on the TripleLift CTV Console for publisher-sold deals and new CTV ad formats
- Collaborate with Publisher Client Services and Marketplace Development to maximize deal spend and drive growth initiatives
- Be a CTV expert internally and trusted programmatic advisor with clients, staying ahead of on industry trends and challenges facing the CTV supply marketplace
- Develop best practices and processes for best-in-class service that is replicable for the support of mid-tier CTV clients
- Prepare and present market insights and learnings to partners in regular QBRs to drive growth agenda
- Understand the competitive landscape and share market learnings with the product team and other internal stakeholders
- Represent TripleLift at industry events and conferences
Preferred Qualifications
No preferred qualifications provided.