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Director – Competitive Intelligence
Company | LogicMonitor |
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Location | Santa Barbara, CA, USA |
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Salary | $183435 – $252315 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Expert or higher |
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Requirements
- 10+ years in competitive intelligence, market strategy, technical product marketing, or product management, ideally in observability, cloud infrastructure, or enterprise SaaS.
- Deep knowledge of observability technologies (e.g., infrastructure monitoring, APM, log analytics, distributed tracing, OpenTelemetry, eBPF, AI Ops).
- Demonstrated success standing up and scaling CI and Win/Loss programs with recurring cadences and measurable business impact.
- Strong analytical and synthesis skills with the ability to translate technical and commercial insights into clear executive recommendations.
- Executive-level communication and storytelling ability; proven experience influencing high-level stakeholders across functions.
- Proficient in platforms like Crayon, Salesforce, Gong, and modern research tools; comfort with & desire to build with AI in research workflows.
Responsibilities
- Develop and execute a structured market and competitive intelligence program, from research and synthesis to strategic recommendations.
- Own the perspective on competitive landscape, incorporating feedback from partners, customers, GTM, product and analysts.
- Stay ahead of emerging technologies, shifts in buyer behavior, and moves of key competitive players across customer and partner segments.
- Track roadmap developments and feature parity across competitors to anticipate threats and inform roadmap decisions. Collaborate with Product Management and Engineering on technical validation of findings.
- Deliver quarterly executive briefings on competitive threats, emerging opportunities, and strategic market movements. Provide competitive inputs into strategic planning, product roadmap discussions, pricing/packaging updates, and M&A diligence.
- Lead LogicMonitor’s Win/Loss program, partnering with Sales, PMM, and GTM Ops to analyze trends, identify deal drivers, and translate insights into actionable playbooks.
- Present monthly thematic Win/Loss insights and quarterly retrospectives to Sales, Product, and Executive teams.
- Incorporate closed-lost analysis and voice-of-customer interviews to uncover root causes and strengthen competitive positioning.
- Partner with Product Marketing to deliver timely intel into GTM tools (Crayon, Highspot, Gong) and ensure consistent enablement.
- Lead monthly CI working sessions with GTM teams to update positioning guidance and field tools.
- Partner with Product Marketing and Sales enablement to update detailed battle cards, product comparisons, pricing benchmarks, and technical SWOTs to inform product and field teams.
- Drive quarterly cross-functional briefings to align Sales, Product, Marketing, and Strategy teams on competitive trends and market dynamics.
- Build a self-learning Competitive GPT that evolves with internal and external data, offering real-time insights in the flow of work.
- Use LLMs to proactively surface competitive blind spots and anomalies before they hit the field.
- Automate intelligence gathering, battlecard creation, and win/loss synthesis to cut latency from weeks to hours.
- Shift from reactive analysis to predictive foresight with AI-driven market and pricing signals.
- Instrument GenAI tools with dashboards that measure business impact and continuously optimize models based on feedback loops.
Preferred Qualifications
- Experience with pricing/packaging strategy, customer sentiment analysis, or managing analyst-facing programs.