Digital Media Support Coordinator
| Company | Nexstar |
|---|---|
| Location | Green Bay, WI, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Entry Level/New Grad, Junior |
Requirements
- Must be proficient in Adobe Photoshop
- Strong computer skills with experience in Word, Excel, PowerPoint, and Outlook
- Excellent writing ability
- Solid verbal communication skills
- Strong marketing mind
Responsibilities
- Design display ads
- Traffic all digital sales orders while monitoring and reporting results of each campaign
- Create sales PowerPoint presentations
- Create display ad campaigns that are on target and creatively unique
- Design graphics including banner ads and creative as needed in Photoshop
- Implement special digital promotions and contesting
- Design, manage, and build digital contests and promotions
- Coordinate digital traffic for all WFRV-TV and Digital Services products
- Coordinate digital traffic for WFRV+ streaming app
- Manage creative for digital campaigns, acting as a liaison between clients, Account Executives, and Creative Services
- Develop unique tracking URLs as needed
- Compile regular performance reports for cross-platform digital media campaigns
- Develop & maintain strong product knowledge of WFRV-TV and Digital Services products
- Input orders for TV/Digital campaigns which includes trafficking commercials for each advertiser
- Maintain awareness of available digital advertising inventory
- Overall sales support for Account Executives and Digital Strategic Account Manager
- Learn and continually train in research programs to implement into sales department to help drive revenue
- Consistently meet or exceed deadlines on projects
- Perform other duties as assigned
Preferred Qualifications
- A degree in graphic design, marketing communications and/or experience in the digital design field preferred