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Digital Media Director – Amazon
Company | Kepler Group |
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Location | Philadelphia, PA, USA |
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Salary | $140900 – $173000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior, Expert or higher |
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Requirements
- 8-10+ years of experience in performance and retail media advertising – sponsored ads and DSP preferred
- Proven ability to lead and manage executive-level client relationships
- Leverage a deep understanding of the Amazon advertising landscape to act as a subject matter expert for internal and external teams
- Experience working with tools such as Skai or Helium10 and platforms such as Pacvue (preferred)
- Experience leading cross-functional teams, both directly and indirectly, with a proven ability to develop junior staff
- Ability to apply innovative thinking to solve complex client marketing challenges
- Strong analytical skills – comfortable using Excel for data analysis with an understanding of advanced analytic approaches
- Ability to contribute as a leader in a fast-paced, entrepreneurial, team-based environment
Responsibilities
- Responsible for being a strategic expert on Amazon advertising and guiding the team (internal and client) through Amazon media planning, tactic selection, partner negotiation, campaign design, and measurement
- Act as a senior point of contact for assigned client(s), with accountability for client success; regularly interfacing with client leadership and internal executive leadership
- Partner with clients to understand their business goals, marketing objectives, and competitive constraints, and build digital strategies to address these areas
- Support the partnership with Pacvue / Skai, providing input to strategic partnerships and innovation opportunities
- Directly lead a team of up to 15 Managers, Senior Analysts and Analysts, providing strategic guidance through the development of granular and innovative campaigns
- Provide ad hoc business development support for new business opportunities
- Codify and share best practices across teams
Preferred Qualifications
- Experience working with tools such as Skai or Helium10 and platforms such as Pacvue (preferred)