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Data Scientist – Marketing Inference
Company | BetterHelp |
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Location | San Jose, CA, USA |
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Salary | $110000 – $150000 |
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Type | Full-Time |
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Degrees | Bachelor’s, Master’s |
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Experience Level | Mid Level, Senior |
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Requirements
- BSc/MA in a quantitative discipline such as Statistics, Math, Economics, Computer Science, Operations Research, or Engineering
- At least 3-5 years of experience in a quantitative data analysis role involving user behavior (e.g. marketing, product, UI/UX) and large data sets
- Expertise in statistics, especially as it relates to hypothesis testing and experiment design
- Experience analyzing A/B tests as well as experiments with more advanced statistical methods like difference-in-difference, regression discontinuity, or other methods that deal with network effects or panel data
- Experience building predictive models and causal inference models
- Experience analyzing large and complex data sets to drive business insights and decisions
- Expertise in using tools like R and Python for data analysis
- Proven success supporting or making business decisions based on your data analysis
- Excellent communication skills, with experience simplifying complex topics and communicating technical ideas with non-technical audiences
- Advanced experience with SQL
Responsibilities
- Get insight from an enormous amount of data, and take a proactive role partnering with the marketing team in finding and testing data-driven ideas for improving our efficiency.
- Contribute to the development, implementation, and maintenance of our marketing models, including a Bayesian Marketing Mix Model and a Data-Driven Attribution model.
- Monitor and analyze marketing uplift tests with statistical rigor, present the data and insights to the team, and drive marketing decisions.
- Look at complex problems and come up with testable models and algorithms that have measurable business impact.
- Enjoy great teamwork, have lots of fun, and take pride in building a world-class product that makes a difference in people’s lives.
Preferred Qualifications
- Experience with Bayesian modeling methods
- Experience with Marketing Mix Models and Multi-Touch Attribution models
- Experience analyzing two-sided marketplaces
- Experience with B2C, marketplace products
- Experience with BI tools like Tableau and Looker