Customer Insight Analyst
Company | K Group |
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Location | Grand Rapids, MI, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Junior, Mid Level |
Requirements
- Bachelor’s degree in Business, Marketing or a related field.
- Strong proficiency in leading sourcing techniques, online research methodologies, including AI-powered analytics tools, intelligence and trend forecasting.
- Ability to translate complex AI-driven insights into clear, actionable recommendations.
- Excellent communication skills to engage stakeholders and present data effectively.
- Strategic thinking with a problem-solving mindset and attention to detail.
Responsibilities
- Utilize AI-driven analytics platforms to extract insights from customer data, including behavior, sentiment, and purchasing trends.
- Conduct online research to monitor industry trends, competitive benchmarks, and emerging technologies impacting customer engagement.
- Develop predictive models and segmentation strategies using AI to anticipate customer needs and preferences.
- Identify and source leads that align with the company’s ideal customer profile, using AI-powered tools and market research.
- Collaborate with marketing, sales, and product teams to integrate AI-powered insights into business strategies.
- Create and maintain presentations to communicate findings effectively.
- Advocate for the ethical use of AI in customer analytics, ensuring compliance with privacy and security standards.
Preferred Qualifications
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No preferred qualifications provided.