Corporate Marketing Analyst – Sr
| Company | Epicor |
|---|---|
| Location | Austin, TX, USA, Delanco, NJ, USA, Minneapolis, MN, USA |
| Salary | $50000 – $150000 |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Senior |
Requirements
- Highly proficient in ReferenceEdge, Salesforce, Reachdesk and Microsoft tools
- Specific experience working with peer review sites and communities like Gartner Peer Insights, G2 Crowd, and/or TrustRadius
- Strong project management and communication skills
- Experience working with cross-functional teams and vendors
- Passion for customer advocacy
- Strong interpersonal skills and customer relationship management skills
- Analytical expertise and strong data management abilities
Responsibilities
- Manage global customer reference requests from sales, marketing, and analyst relations teams
- Drive customer reference recruitment that aligns with specific go-to-market initiatives
- Maintain and optimize ReferenceEdge in Salesforce to track reference activity, usage, and customer engagement health
- Conduct gap analyses to identify underrepresented industries, regions, or personas in the reference pool
- Generate reports and dashboards to measure program impact and inform strategic decisions
- Run targeted review campaigns to encourage references to leave a positive review
- Partner with sales organizations to promote awareness of the reference programs, provide trainings, activity updates, and solicit feedback
- Proactive outreach to customers to expand upon our approved customer logo use portfolio
Preferred Qualifications
- 5+ years applicable experience and demonstrated success/knowledge
- 3+ years of specialized ERP industry experience
- Master’s degree preferred (Bachelor’s required)