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Copywriter – Brand Film & Video Group
| Company | ServiceNow |
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| Location | Chicago, IL, USA |
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| Salary | $100500 – $175900 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Senior |
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Requirements
- 6+ years of experience concept and copywriting, ideally marketing for B2B technology companies
- Strong project management, collaboration, and communication skills
- Digital-first style and a user-centric, strategy-based approach to writing
- Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving
- Familiarity with AI-powered tools, insights, and exploring AI’s potential impact on a business or industry
Responsibilities
- Drive editorial excellence across ServiceNow.com and related digital experiences
- Uphold editorial standards and best practices
- Contribute to continual improvements in copy quality and the content development process
- Understand our brand narrative and match messaging to the right audience and moment in the users’ journey
- Advocate for the customer and the user
- Manage content projects and communicate effectively with stakeholders
- Collaborate with writers in other design studios, product marketing teams, and agencies
- Partner with UX content strategists and researchers
- Partner with the research team to validate messaging and copywriting strategy
- Partner with SEO, analytics, and campaign teams to optimize copy
- Write in U.S. English for global audiences considering localization and translation needs
- Grow professional skills to meet the ever-changing needs of the digital experience studio
Preferred Qualifications
- Solid understanding of global technology companies, IT, and SaaS-based software preferred
