Posted in

Copywriter

Copywriter

CompanyBrooklinen
LocationBrooklyn, NY, USA
Salary$80000 – $80000
TypeFull-Time
Degrees
Experience LevelMid Level

Requirements

  • 3+ years of copy experience, particularly in the consumer goods or e-commerce space
  • Ideally, writing experience in, and passion for, the interior design and home goods space
  • Prior experience writing product copy as well as marketing copy (email, Facebook, etc)
  • Ability to adapt when working on a broad range of projects (e.g. knows the difference between a compelling subject line, witty social caption and an e-commerce product description)
  • Experience tailoring and differentiating between channels
  • Skills in translating data and insights into creative execution
  • Ability to action on feedback quickly and strategically
  • Strong attention to detail in copyediting and proofreading
  • SEO & SEM knowledge

Responsibilities

  • Play a pivotal role in evolving and disseminating the Brooklinen brand voice by writing clear, detailed copy that also embodies our personality
  • Help execute ecomm campaigns on a quarterly basis (both product launches and promotional events) based off of larger marketing goals, advising on copy across our digital channels
  • Responsible for writing and editing site copy including product descriptions for web; create keyword-rich content, tag lines and product descriptions to engage customers and optimize for SEO
  • Work closely with our merchandising, marketing, and digital product teams to ensure all new product value props are clearly communicated for prospective and current customers
  • Jump in on ad-hoc requests that may arise on other marketing channels (retention, growth, print) when needs arise
  • Maintain the brand tone of voice across multiple channels, ensuring consistency in messaging while striving to push the boundaries and find new and clever ways to communicate with our customer

Preferred Qualifications

    No preferred qualifications provided.