Content Marketing Manager, Go-to-Millions
Company | Workweek |
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Location | Austin, TX, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | |
Experience Level | Junior, Mid Level |
Requirements
- 2+ years creating ecommerce-related content
- Direct-response copywriting experience is a plus
- Experience collaborating across various stakeholders to consistently meet hard deadlines
- Experience performing research with and acquiring insights from a variety of sources — from industry publications to social media influencers
- Ability to master the brand’s voice & tone, as well as deeply understand our target audience, in order to create content that meets editorial guidelines & supports achievement of business goals
- Meticulous attention to detail with outstanding proofreading, fact-checking, and editing skills
- Ability to operate and represent yourself in a way that aligns with Workweek’s core values
Responsibilities
- Support the creation and publication of content for the Go-to-Millions brand across a variety of channels each week, including but not limited to newsletters, advertisements, social media, and marketing materials.
- Master the Creator & brand’s unique voice & tone to create content that meets editorial guidelines and represents brand standards, often acting as a “ghostwriter” for the brand across departments.
- Collaborate with the Creator and other relevant stakeholders (ex: Director of Content Strategy, Director of Marketing) as needed to complete deliverables.
- Meet hard deadlines each week to ensure content is published in accordance with internal business AND external brand partnership (aka advertising) requirements.
- Analyze data and incorporate feedback to optimize content for the audience & advertisers.
Preferred Qualifications
- Direct-response copywriting experience is a plus