Chief Marketing Officer – Cmo – Aeco
| Company | Trimble |
|---|---|
| Location | London, UK, Lake Oswego, OR, USA, Westminster, CO, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | |
| Experience Level | Expert or higher |
Requirements
- 15+ years of marketing leadership experience, with at least 5 years in a CMO or equivalent role at a global B2B SaaS or enterprise technology company
- Proven success in scaling demand generation in complex sales environments
- Demonstrated ability to lead digital transformation and leverage AI in marketing operations
- Strong strategic thinking with operational rigor and executional excellence
- Exceptional communication, stakeholder management, and leadership skills
- Experience in or exposure to the construction, infrastructure, or industrial tech sectors is a plus
Responsibilities
- Define and execute the global marketing vision aligned with the company’s growth, innovation, and brand goals
- Partner with Product, Sales, Customer Success, and the Executive Team to align marketing strategies with business objectives
- Manage the consistent brand management and brand narrative across a broad spectrum of solutions and key stakeholders
- Lead a high-performing global demand generation engine that drives measurable pipeline growth across regions and segments
- Effectively synthesize value propositions of a broad portfolio targeting dozens of personas into a manageable set of coherent, scalable marketing programs
- Oversee the design and execution of multi-channel campaigns (digital, ABM, events, SEO/SEM) with a strong focus on ROI
- Collaborate with sales leadership to ensure alignment between marketing programs and revenue goals
- Develop and implement an AI-forward marketing strategy, leveraging data science, predictive analytics, and generative AI to personalize engagement, optimize campaigns, and scale operations
- Evaluate and integrate new AI technologies to enhance content creation, customer segmentation, lead scoring, and lifecycle marketing
- Manage and maintain ongoing best in class Marketing Technology (MarTech) infrastructure to support the Trimble marketing ecosystem
- Strengthen and evolve the global brand, ensuring consistent messaging and market positioning across all channels
- Drive executive and segment communications, public relations and thought leadership
- Own and drive the go-to-market (GTM) strategy, in collaboration with Sales, Product, and Customer Success, to optimize market penetration and growth
- Guide competitive intelligence, market segmentation, and customer insights to inform strategic decision-making
- Leverage customer insights to align marketing efforts with market needs, driving product adoption and engagement
- Drive the Trimble Marketing Transformation (MX) and Marketing Operations (MOPs) to establish efficient campaign & web operations
- Align critical Marketing KPIs for MQL conversion rates, Sales Pipeline conversion rates, and campaign ROI with quarterly sales channel goals
- Build and lead a world-class marketing organization with a culture of innovation, accountability, and agility
- Mentor and develop leadership talent, ensuring organizational design supports scale and growth
Preferred Qualifications
- Experience in or exposure to the construction, infrastructure, or industrial tech sectors is a plus