Campaign Manager

Campaign Manager

Requirements

• 4 year degree from an accredited university in marketing, advertising, communications, business, or related field, OR equivalent relevant experience
• Experience building and optimizing paid media campaigns
• Foundational knowledge of SEM, Programmatic Display, Video, or Paid Social and optimization tactics

Responsibilities

• Serves as the relationship owner and primary point of contact for an assigned set of Clubs to provide day-to-day support, facilitate calls, and address questions; the assigned set of Clubs will be fewer/less complex than that of the Sr. Campaign Manager
• Supports day-to-day execution of paid media campaigns across multiple channels (SEM, Programmatic Display, Paid Social, Video, Audio)
• Executes test and learn approach to build, optimize, and report on paid media campaigns
• Provides media strategy inputs and recommendations to designated Clubs and Assignments, leveraging the support and guidance from Senior Campaign Managers and Club Manager for support and guidance
• Identifies and leverages relevant growth audiences on a campaign-by-campaign basis
• Learns and utilizes internal systems and other biddable media platforms
• Monitors competitive landscape and industry trends
• Supports additional projects as assigned
• Executes against project plans to ensure timely and accurate completion of assigned tasks
• Collaborates with manager and stakeholders to support business needs
• Generates and provides timely and accurate updates in the form of reports, presentations, etc.
• Communicates in a clear and concise manner that is easy to understand

Preferred Qualifications

• Familiarity with bid management platforms (Search Ads 360, Display and Video 360, Meta Business Manager, TikTok Ads, Google Ads, etc.) preferred
• Baseball and sports enthusiast preferred