Brand Innovation Manager – Soaps and Sanitizers
Company | Essity |
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Location | Philadelphia, PA, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Senior |
Requirements
- Bachelors Degree Required
- 5+ years of innovation or product manager experience
- Strong project management experience and driving innovation
- Agile, insights-oriented project manager with experience in driving innovation
- Deep passion for innovation, branding and sustainability
- Proven ability to drive engagement, collaborate with, and influence multiple stakeholders and to achieve results in a matrix organization
Responsibilities
- Recommend the assortment vision & ambition to the Global Brand Director.
- Use global segmentation & positioning to identify gaps vs competition.
- Discover, develop and evaluate new territories / new concepts that enable a balanced flow of activities.
- Recommend product & solution innovations that build on key brand features and design to validate with key marketing communities.
- Secure a superior customer understanding, develop strong category insights, and define a sharp research plan in collaboration with the insights team.
- Act as project manager for relevant innovation projects through all stages of the Innovation funnel, pivoting when required to meet the regulatory & sustainability requirements.
- Develop assortment, claims, pack design and price positioning.
Preferred Qualifications
- Experience in soaps and sanitizers preferred.
- Spanish Speaker a plus