Brand Creative Director

Brand Creative Director

Requirements

• 7+ years of progressive experience in brand management and hands-on creative leadership, ideally within a high-growth B2B vertical SaaS company of comparable size and growth trajectory.
• Proven success in developing and executing impactful brand partnership strategies with relevant influencers and/or celebrities.
• Demonstrated ability to build and lead high-performing in-house creative teams (video, design), fostering a culture of design excellence.
• A strategic mindset with a strong understanding of how compelling brand, design, and visual communication initiatives drive business results and contribute to revenue growth.
• Experience in developing and implementing brand awareness campaigns that achieve significant market penetration through impactful visual strategies.
• Exceptional communication, presentation, and interpersonal skills, with the ability to influence stakeholders on creative and brand direction.
• A track record of working strategically and motivating creative teams to execute quickly and expertly in a fast-paced, high-growth environment.
• Proven ability to thrive in a fast-paced, results-oriented environment with a strong appreciation for high-quality design.
• Demonstrated track record of taking initiative and driving creative projects to completion.
• Exceptional organizational and time management skills with the ability to manage multiple design and creative priorities effectively.
• A proactive and solution-oriented mindset, with a strong bias towards action and a keen eye for visual detail.
• High energy and a passion for achieving ambitious goals through powerful creative execution.
• Experience scaling brand initiatives for companies with significant revenue growth, with a focus on visual brand development.

Responsibilities

• Develop and implement impactful brand campaigns and visually-driven content to significantly increase BuildOps’ recognition and establish us as the definitive technology partner in the commercial contractor market.
• Ensure all brand and creative endeavors are strategically aligned with aggressive growth objectives, directly contributing to continued market expansion and demonstrating the ROI of brand initiatives.
• Identify, cultivate, and manage high-impact collaborations with mission-aligned influencers and celebrities to amplify our message and build authentic connections within the trades.
• Craft compelling brand storytelling and develop visually engaging customer-centric experiences, ensuring impactful brand presence at industry events and aligning with product marketing efforts.
• Develop, refine, and govern a scalable brand strategy and visual guidelines (visual identity, design language, voice, messaging) to ensure consistent and impactful representation across all touchpoints, informed by market research and competitive analysis.
• Lead and inspire a talented in-house visual design and video team, establishing best-in-class design-thinking processes, fostering innovation, and delivering exceptional, on-brand creative assets.
• Work closely with the executive team to shape the overall brand vision and ensure consistent messaging across all aspects of the company.
• Motivate the in-house creative team to execute quickly and expertly, fostering a collaborative and high-performance environment while attracting, developing, and retaining exceptional talent.
• Develop and implement initiatives to educate and inspire internal teams to embody the BuildOps brand, ensuring a unified message and experience and contributing to a strong employer brand.
• Establish and track key performance indicators (KPIs) for brand initiatives, providing data-driven insights for continuous optimization and demonstrating the ROI of brand investments.
• Strategically align brand partnerships, in-house visual and UX creative, and digital presence to deliver a seamless and compelling brand experience across all customer and market touchpoints.

Preferred Qualifications

• Proactive and solution-oriented mindset, with a strong bias towards action and a keen eye for visual detail.
• High energy and a passion for achieving ambitious goals through powerful creative execution.