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Brand and Communications Coordinator
Company | Loews |
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Location | New York, NY, USA |
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Salary | $26.88 – $33.6 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Junior, Mid Level |
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Requirements
- High School Diploma or equivalent required; Bachelor’s degree preferred with emphasis on business management, marketing and/or communications
- 2–3+ years of experience in project coordination role within a creative/marketing environment, including social media
- 2–3+ years of experience utilizing professional project management tool (preferably Workfront)
- Knowledge of print and digital media project workflow, processes, and best practices
- Excellent verbal and written communication skills to relay information simply and clearly to creative marketing and cross-functional departments
- Highly detail oriented and organized with a passion for keeping things on track
- Proficient in Microsoft Office 365, including SharePoint
- Proficient in social media tools and platforms
Responsibilities
- Coordinate day-to-day operations, project tracking, and team coordination
- Coordinate the day-to-day workload of the Brand Design Studio (BDS) using Workfront
- Review all project requests, determine time and cost estimates, and schedule assignments
- Clarify project content and gather all necessary information from clients
- Communicate project timelines, status updates, and risks to teams and stakeholders
- Conduct regular project status checks and weekly operational update meetings with the BDS team
- Troubleshoot workflow prioritization by coordinating team schedules with the Senior Director of Brand
- Maintain, monitor, and report on metrics, including financial and utilization
- Ensure deadlines and budgets are adhered to 95% of the time
- Maintain up-to-date records of all projects and their schedule/budgetary status
- Develop and implement workflow processes and technology to ensure quality and consistency
- Analyze data to identify operational improvement opportunities
- Foster continuous improvement culture within BDS
- Conduct quarterly budget and operational reviews with the Senior Director of Brand
- Create reports and dashboards in Workfront to monitor team productivity and operations
- Confirm actual hours vs. estimates and process monthly billing reports
- Maintain high team utilization rate (70%+ billable)
- Develop and implement custom forms and templates in Workfront
- Provide solutions that align with evolving corporate strategies and business cycles
- Act as a Workfront expert and attend ongoing training sessions
- Communicate, manage, and utilize the time tracking and tiered workflow systems in Workfront
- Maintain templates and best practices on the BDS SharePoint site
- Work with IT to implement and enhance technology supporting BDS functions
- Identify and troubleshoot technological bottlenecks in workflows and systems
- Learn the creative and production process to better support estimates and project scoping
- Make small design edits using InDesign or Photoshop for workflow efficiency
- Maintain brand-level specification sheets for printed collateral
- Work with the Senior Director of Brand to develop and train teams on brand standards
- Manage agency/vendor relationships, including vetting, onboarding, and reporting metrics
- Oversee creative asset rack production schedules and ensure delivery timelines
- Manage recurring production calendar and delivery requirements
- Deliver a seamless project management experience for clients
- Implement and enforce Standard Operating Procedures across the team
- Troubleshoot communication challenges between clients and the BDS team
- Establish and manage a high level of client satisfaction
- Proactively reach out on recurring projects to ensure timely submission and processing
- Curate UGC social media content via the Emplifi platform
- Support content scheduling and hashtag holiday integration in Sprout Social
- Publish brand publicity highlights on the press room blog
- Conceptualize, write, and manage content for the consumer blog and editorial calendar
- Evaluate social media influencers for brand partnership opportunities
- Provide general support for a range of social media and content-related tasks
- Train new BDS team members on tools and workflows
- Assist in onboarding and training clients, agency partners, contractors, and internal users on BDS tools, processes, and technologies
- Attend/complete all mandatory training sessions and meetings
- Regular attendance in conformance with standards
- Comply with company policies and procedures
- Perform other duties as assigned
Preferred Qualifications
- Experience working with creative teams, social media, print vendors and digital marketing is strongly preferred
- Familiarity with Adobe creative applications and Pixlee is a plus
- Familiarity with cloud-based technologies and content management systems
- Ability to follow corporate brand standards