B2B Brand Content Marketing Manager
| Company | Uber |
|---|---|
| Location | San Francisco, CA, USA, New York, NY, USA |
| Salary | $130000 – $144000 |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Mid Level, Senior |
Requirements
- 4+ years of experience in marketing or a closely related field (such as communications, editorial, or brand marketing), with direct experience in B2B content marketing, including brand storytelling
- Proven ability to write and develop content across formats (e.g., articles, videos, ebooks, customer stories) and tailor messaging for different audience segments, industries, and use cases
- Experience supporting top-of-funnel or awareness campaigns, including messaging development and creative execution
- Experience collaborating with creative agencies or internal creative teams to uphold brand standards and ensure high-quality output
- Strong editorial skills with a keen eye for brand voice, tone, and narrative structure
- Experience driving thought leadership and executive-level storytelling initiatives
- Ability to manage multiple projects and priorities in a cross-functional environment
Responsibilities
- Develop high-quality content across formats and channels that supports awareness, lead generation, and reinforces brand voice and positioning
- Act as a key partner on B2B campaigns by shaping messaging, supporting creative execution, and collaborating with agencies to uphold brand standards, ensure strategic alignment, and elevate creative excellence across integrated marketing campaigns
- Contribute to thought leadership and strategic storytelling efforts, helping shape narrative moments for key initiatives such as events, executive communications, and sales content
- Adapt messaging frameworks and content strategy to maintain consistency and relevance across channels and customer touchpoints
- Explore and recommend new content formats or storytelling approaches to increase engagement, differentiate ourselves in the market, and elevate the Uber for Business brand
Preferred Qualifications
- Strong writing skills, with an eye for detail and tone
- Experience ensuring content aligns with brand guidelines and editorial standards
- Experience collaborating on organic social or multimedia content in partnership with creative teams or agencies
- Familiarity with content performance metrics and applying insights to optimize future content
- Ability to translate complex ideas into clear, compelling narratives
- Project management skills and experience coordinating stakeholders across teams
- Bachelor’s degree