Associate Manager – Payments & Gift Card Marketing

Associate Manager – Payments & Gift Card Marketing

Requirements

• 3+ years of relevant work experience in retail, marketing, advertising, loyalty, ecommerce or related field, focused on driving the development and execution of omni-channel marketing programs; experience working with creative teams and creative development processes.
• Organized, self-motivated, strong communication and interpersonal skills to collaborate effectively and build strong relationships with business partners. Maintain a positive attitude and the ability to manage change and brings structure to ambiguous situations.
• Ability to thrive in a fast-paced, results-oriented environment, demonstrating strong attention to detail and delivering flawless, accurate execution across multiple simultaneous projects.

Responsibilities

• Develop and execute marketing strategies to promote payment solutions. Responsibilities include creating briefs, managing timelines and deliverables, asset submissions, QA and reporting.
• Build and maintain strong cross-functional relationships with brand partners to align on shared business goals.
• Collaborate with external partners to align marketing efforts with business objectives and funding allocations.
• Conduct market research to identify payment trends, customer needs, and competitive positioning.
• Analyze campaign performance and optimize strategies based on data-driven insights. Provide regular reports on key performance metrics and campaign effectiveness.
• Process physical gift card corporate sales orders for internal partners.
• In partnership with Gift Card Manager, coordinate the development, production and ordering of both physical and digital gift cards for in-brand channels.
• Oversee marketing expenses by opening POs, maintaining budget tracking files and coordinating with finance team, external partners, and Director of Payment Strategy.

Preferred Qualifications

• Payment industry experience preferred but not required.