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Associate Director – Commerce
| Company | Omnicom Media Group |
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| Location | New York, NY, USA |
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| Salary | $125000 – $135000 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Mid Level, Senior |
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Requirements
- Minimum 4 years retail paid search and DSP experience in Amazon, multiple retail platforms ideal
- Skilled at retail media strategy, planning and activation of large-scale enterprise campaigns
- Experience with a retail media campaign activation platform such as Pacvue or Skai
- Ability to effectively engage with clients in, for example, campaign strategy setting discussions, weekly performance calls, campaign reviews, QBR’s, and other forums
- Ability to identify actionable insights from media performance trends and articulate in a narrative that is simple and easy to understand
- Strong understanding of the broader media ecosystem and how retail is integrated across the consumer journey
- You are not intimidated by data; in fact you are drawn to data and insights as the oxygen that fuels the elevation of media strategy and activation
Responsibilities
- Lead retail media Search and DSP strategy, planning, and HOK activation across a portfolio of beauty brands within the Amazon ecosystem
- Lead and develop a team of hands-on-key media managers and associates to deliver best-in-class media activation
- Develop Amazon Advertising strategy, planning, and activation tactics for a holistic approach across both search and display to deliver on campaign goals and objectives
- Expert level knowledge of keyword and audience strategy and tactics
- You understand and are up to date on the latest Amazon advertising products and capability to ensure we are always at the cutting edge of testing new opportunities and extracting maximum value with our retail partners
- Establish strong relationships with clients and retail partners built on trust and collaboration
Preferred Qualifications
No preferred qualifications provided.
