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Associate Brand Manager – The Kraft Heinz Notco
| Company | Kraft Heinz |
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| Location | Chicago, IL, USA |
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| Salary | $102100 – $127600 |
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| Type | Full-Time |
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| Degrees | Bachelor’s, MBA |
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| Experience Level | Mid Level, Senior |
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Requirements
- Bachelor’s degree in business, marketing, or related field. MBA and advanced qualifications preferred. Candidates with equivalent experience will be considered.
- 3 to 5 years of experience in marketing, product innovation, or brand management. Prior experience developing, launching, or managing products from concept to market in the consumer goods sector is highly desired.
- A minimum of two years experience with syndicated (Circana, Nielsen)
- Experience with Panel (Numerator) and/or customer loyalty card data (Sympthony) a plus
- Excellent communication and organization skills
- Proven project management and solid analytical, consultative, and diagnostic skills; able to make sound, data-driven business decisions. Prior experience with business case development and multi-workstream project management is critical to success in this role.
- Excellent verbal and written communication skills; proven track record of building effective business relationships and ability to influence and coach without direct accountability.
- Advanced proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, and Outlook)
Responsibilities
- Monitor business performance, identify actions needed, and implement action plan on key metrics (market share, volume and revenue trends and drivers, competitive performance)
- Develop a deep understanding of the consumer and category dynamics, leveraging insights from syndicated sources including Numerator, Circana, and Nielsen to drive brand strategy
- Partner with finance on product P&L to actively manage the impact of decisions on overall profitability. Guide decisions on pricing and forecasts.
- Own the relationship with Sales to develop strategic customer programs and track execution of approved strategic plans
- Partner with Sales Planning and Supply Chain Teams to accurately forecast the business
- Support Sales in the creation of selling and marketing materials to maintain relationships with key customers and secure distribution gains of innovative products
- Manage the product commercialization process and lead cross-functional teams (including R&D, Marketing, Culinary, CIS, Supply chain, Sales, and finance), ensuring timely, on-budget, and successful project completion.
Preferred Qualifications
- Prior experience developing, launching, or managing products from concept to market in the consumer goods sector is highly desired.
- Experience with Panel (Numerator) and/or customer loyalty card data (Sympthony) a plus.
- Have a growth mindset and be a continuous learner who embraces challenges, seeking to understand and anticipate consumer needs and using that knowledge to fuel product development.
- Proven ability to juggle multiple projects and manage timelines, resources, and stakeholders, with experience leading cross-functional teams.
- Results-oriented, adept at solving complex challenges and dealing with ambiguity; anticipates and adjusts to problems and obstacles in the team or the organization.
- Strong strategic thinker who considers various perspectives and impacts of issues and can project them into the future.
