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Analyst Customer Analytics and Strategy

Analyst Customer Analytics and Strategy

CompanyAcademy Sports + Outdoors
LocationKaty, TX, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
DegreesBachelor’s
Experience LevelMid Level

Requirements

  • Bachelor’s degree in Business, Analytics, Economics, Finance, or a Quantitative-related field required.
  • 2+ years of experience in analytics (preferably retail, though not required).
  • 2+ years of experience using SQL. Must be able to work with large datasets to gather and analyze data. Competence in SQL is a MUST for this role.
  • 2+ years of experience delivering results to business partners and translating data analysis into narratives and insights.
  • Experience using SQL is required. Ability to write complex SQL queries combining multiple sources of data.
  • Excellent verbal and written communication skills; ability to simplify complex topics for broad business and non-technical audiences.
  • Ability to learn quickly and produce high quality work in short periods of time.
  • Advanced analytical and problem-solving skills.
  • Ability to understand business problems, provide consultative analysis, and recommend insightful and effective solutions in a simple and clear way.
  • Knowledge of probability, common statistics, exploratory data analysis, linear regression, hypothesis testing.
  • Methodical, well-organized, and detail-oriented.
  • Ability to gather, validate and report quantitative information using Excel and PowerPoint. Must be proficient in formulas and pivot tables for Excel, and in charts and tables in PowerPoint.

Responsibilities

  • Work with manager to develop customer KPIs, analytics, and dashboards/reports.
  • Build and maintain dashboards and reporting from internal and external data sources to monitor company (stores + online) performance as well as identify areas of opportunities.
  • Effectively communicate with various levels of the business from front-line personnel up through executive leadership.
  • Provide actionable insights into business performance through data gathering and manipulation, data modeling, problem solving, and communication of recommendations.
  • Perform exploratory data analysis to identify trends, patterns, correlations, and insights.
  • Deep dive into large data sets to answer key business questions using a wide range of data analytic tools.
  • Collaborate with cross-functional business leaders to address priority strategic questions facing their businesses and to assist in the development of strategic solutions.
  • Recommends optimal business strategies based on historical performance, predictive analytics, and scenario analysis.
  • Closely follow industry trends and competitors to contribute to forward-looking strategies.
  • Learn company policies, procedures, and safety rules.
  • Duties may change; Team Members may be required to perform other duties as assigned.

Preferred Qualifications

  • 2+ years of experience with marketing experimentation and test and learn methodology preferred.
  • Experience with Tableau, Power BI, R, SAS or Python is a plus.
  • Has working knowledge of test and learn experimentation. Experience constructing tests, selecting test and control groups, developing measuring plans, and conducting post campaign analysis is a plus.