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Affiliate & Influencer Marketing Manager
Company | First American |
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Location | Orange, CA, USA |
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Salary | $95350 – $127125 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Mid Level, Senior |
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Requirements
- 3+ years of experience in affiliate, influencer, or partnership marketing, preferably in a SaaS, FinTech, or online marketplace.
- Proven track record of driving measurable business growth through third-party partners.
- Strong business development and negotiation skills.
- Familiarity with affiliate networks and tracking platforms (e.g., Everflow, Salesforce, HubSpot, Stripe, Meta, Google, YouTube).
- Understanding performance marketing metrics, attribution, and conversion optimization.
- Excellent verbal and written communication skills; strong interpersonal and relationship management abilities.
- Self-starter with a strategic mindset and hands-on executional ability.
- Experience working cross-functionally with product, legal, design, and content teams.
Responsibilities
- Develop and manage the affiliate marketing strategy, including program structure, partner recruitment, performance tracking, and commission optimization.
- Identify, vet, and activate influencers across platforms (YouTube, Instagram, TikTok, podcasts, blogs, etc.) who align with our brand and audience.
- Proactively recruiting high-potential affiliates and influencers through direct outreach, industry networking, events, social platforms, and partner referrals.
- Guide and support influencers and affiliates through campaign development, onboarding, deployment, and content optimization. Ensure they understand the product, target audience, and promotional best practices.
- Build long-term, value-driven partnerships with top-performing affiliates and influencers. Act as the main point of contact and resource.
- Collaborate with creative, legal, and product teams to develop co-branded promotions, content, landing pages, and tracking mechanisms.
- Monitor, analyze, and report on campaign performance (CAC, ROI, LTV), and use insights to optimize strategies and budgets.
- Ensure all partner content complies with legal and brand guidelines and aligns with Connected Investors’ values and voice.
Preferred Qualifications
- Passion for real estate, investing, and/or entrepreneurship is a plus.
- Comfortable with public speaking, presentations and engaging effectively on video platforms and representing the brand.