Content Marketer
| Company | LiveRamp |
|---|---|
| Location | Seattle, WA, USA, San Francisco, CA, USA |
| Salary | $106000 – $125000 |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Mid Level, Senior |
Requirements
- 4-5+ years of professional writing and editing experience
- 2+ years of content strategy and SEO experience
- Impeccable writing and editing skills (please share your portfolio or 3-5 content marketing samples)
- A data-driven mindset, including the proclivity to measure, optimize, and report back on success metrics
- Bachelor’s Degree in Marketing, Journalism, Communications, Creative Writing, or related field
- Familiarity with AP style and excellent command of English grammar
- Strong editorial judgment; ability to rapidly absorb complex ideas and distill them into accessible copy for global audiences
- Excellent communication skills (many of your interactions will be remote)
- Ability to confidently and tactfully engage with senior staff and subject-matter experts; skill at achieving consensus and moving projects forward
- Exceptional organizational skills; ability to handle multiple projects simultaneously, manage complex processes, and meet both short-term and long-term deadlines
Responsibilities
- Partner with stakeholders around the business to develop written, video, audio, and experiential content that aligns with target personas and marketing objectives, including corporate messaging, campaign materials, product content, and thought leadership
- Drive and execute content marketing strategies that align with our sales goals and target audience
- Be a key custodian of the LiveRamp brand platform, and demonstrate outstanding judgment in leveraging specific elements to improve our content for various audiences
- Ensure all content meets brand standards and is consistent with our company’s tone and voice
- Track and analyze the performance of content and make recommendations for improvement based on data, including measuring the success of campaigns
- Partner with and advise the Growth, Product Marketing, and Communications teams on new/better/different content strategies and tactics that maximize awareness, engagement, and pipeline
- Work cross-functionally with growth marketing, product marketing, sales, and other teams to ensure alignment on new initiatives and campaigns
Preferred Qualifications
- Experience with B2B writing, ideally SaaS