Posted in

Media Strategy & Operations Manager

Media Strategy & Operations Manager

CompanyMoonbug
LocationLos Angeles, CA, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
DegreesBachelor’s
Experience LevelMid Level, Senior

Requirements

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 4+ years of experience in paid media or social media marketing
  • Strong experience in social and programmatic media
  • Proficiency in campaign management tools (e.g., Google Ads, Meta Ads Manager, etc.) and analytics platforms.
  • Strong organizational skills and attention to detail, with the ability to manage multiple campaigns simultaneously.
  • Excellent communication and interpersonal skills, with the ability to work cross-functionally.
  • Passion for innovation in digital marketing and a proactive approach to learning new trends.

Responsibilities

  • Develop, implement, and manage paid media and social media campaigns across platforms such as Google Ads, Instagram, TikTok, Meta, etc.
  • Monitor, analyze, and optimize campaign performance to achieve KPIs such as ROI, CTR, and engagement rates.
  • Collaborate with the marketing team to create media plans that align with brand goals and target audience insights.
  • Identify and recommend new paid and social media opportunities to expand reach and impact.
  • Demonstrate a proactive and innovative mindset, thinking outside the box to develop and execute creative strategies that achieve and exceed marketing goals.
  • Ensure campaigns are launched on time and within budget by maintaining streamlined processes and communication.
  • Manage relationships with media platforms and clients.
  • Provide detailed reports on campaign performance, insights, and actionable recommendations.
  • Use analytics tools such as Google Analytics, Meta Business Suite, and third-party platforms to measure success.
  • Partner with creative teams to ensure ad assets are compelling and on-brand.
  • Act as the subject matter expert for paid media and social, providing guidance to team members and stakeholders.
  • Stay up-to-date with industry trends, emerging technologies, and best practices in media planning and buying.

Preferred Qualifications

  • Experience in the digital marketing
  • Prior experience as a buyer or planner in the advertising space
  • Certification in Google Ads, Google Ads Manager or other relevant platforms.
  • Entertainment experience is a plus.