Sr. Product Manager – Consumer Platform
Company | MasterClass |
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Location | San Francisco, CA, USA, Los Angeles, CA, USA, New York, NY, USA |
Salary | $180000 – $205000 |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Senior |
Requirements
- 6+ years of experience in product management with a proven record of driving high-impact initiatives.
- Experience working on consumer-facing products.
- Metrics-driven mindset, with a strong track record of using data to guide decisions, prioritize work, and measure impact.
- Proven ability to lead projects focused on raising the bar for Craft and Quality, improving UX in core experiences like casting and playback.
- Experience with Personalization strategies that make digital experiences feel smarter and more relevant to individual users.
- Experience designing and running A/B tests and experiments to optimize user flows, drive growth, and validate hypotheses at scale.
- Familiarity with monetization or upgrade flows, including surfacing value at key moments to improve conversion to higher-tier plans.
- Bachelor’s degree (degrees in engineering / CS is a major plus.)
- Knowledge and passion for education, online experiences, and brand.
Responsibilities
- Own and drive initiatives that meaningfully impact metrics across traffic, conversion, activation, renewal, and referrals.
- Develop and maintain a product roadmap and strategy in collaboration with engineering, design, marketing, operations, and analytics.
- Lead cross-functional alignment on initiatives, ensuring stakeholder buy-in and smooth execution.
- Write detailed user stories, identify edge cases, and work with the engineering team to roll out features in an agile, continuous deployment environment.
- Own Quality and Craft, ensuring a consistently high standard for design, user experience, and execution across all initiatives
- Focus on elevating the brand experience, improving the polish and cohesion of key product areas
- Ensure that product decisions balance both business impact and brand integrity, maintaining an exceptional user experience
Preferred Qualifications
- Degrees in engineering / CS is a major plus.