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Product Operations Specialist – Advanced Analytics Go to Market
| Company | Mastercard |
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| Location | White Plains, NY, USA |
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| Salary | $75000 – $120000 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Mid Level, Senior |
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Requirements
- Proven experience in product marketing, preferably in a B2B environment
- Experience in developing sales materials and visual presentations
- Excellent communication and leadership skills, with the ability to influence stakeholders at all levels
- Experience working and presenting to external-facing customers, especially large enterprise organizations
Responsibilities
- Drive the creation of compelling sales materials bringing value propositions that differentiate the portfolio in the market
- Conduct regular competitive analysis and customer research to refine positioning and ensure alignment with market trends and needs
- Lead, coordinate and present internal trainings
- Support the execution of product launches and campaigns, defining the GTM playbook for the portfolio and collaborating with integrated marketing teams to translate product features into customer-focused messaging that resonates with specific buyer personas
- Leverage market research, customer insights, sales insights, and competitive intelligence to inform portfolio strategies and identify opportunities for growth and innovation.
Preferred Qualifications
- Previous experience in Media or Credit Risk will be considered a plus
