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Senior Marketing Specialist

Senior Marketing Specialist

CompanyCACI
LocationDoral, FL, USA
Salary$73800 – $155100
TypeFull-Time
DegreesBachelor’s
Experience LevelSenior, Expert or higher

Requirements

  • Bachelor degree in relevant field of study
  • 7+ years of relevant experience
  • US citizen with active Secret security clearance
  • Comprehensive knowledge of data analysis methodologies, enabling identification of patterns, trends, and insights to guide strategic decision-making
  • Expertise in process optimization, project planning, and coordination
  • Demonstrates proficiency in evaluating project scope, timelines, and delivery schedules
  • Expertise in comprehensive marketing strategies

Responsibilities

  • Develops and implements comprehensive marketing strategies to drive USSOUTHCOM awareness, influence, and education towards mission goals and in support of overall warfighter experience (WX)
  • Analyzes trends, intended audience insights, and DAO landscape to inform marketing strategy and decision-making
  • Sets marketing goals and KPIs aligned with overall objectives
  • Leads and manages multi-channel marketing campaigns (digital, print, social media, email, events) from concept through execution
  • Oversees project budgets, timelines, and resources to ensure efficient and effective use of marketing assets
  • Measures campaign performance and adjust tactics to optimize results and mission outcomes
  • Maintains USSOUTHCOM brand guidelines and ensure alignment across internal teams, vendors, and external partners
  • Develops and oversees creation of marketing content, including blogs, website copy, email newsletters, social media posts, and collateral materials
  • Works with creative team members to ensure high-quality design and compelling copy that aligns with CCMD standards
  • Leads and mentors other marketing specialists and cross-functional teams, ensuring effective collaboration
  • Coordinates across SCITES work groups to align marketing efforts with overall business objectives
  • Provides training and professional development opportunities for team members
  • Applies a comprehensive knowledge across key tasks and high impact assignments
  • Plans and leads major technology assignments
  • Functions as a technical expert across multiple project assignments
  • May supervise others

Preferred Qualifications

  • Background in military or government project management, stakeholder engagement, and leading high-impact assignments in data-driven environments