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Salesforce Marketing Engineer
Company | AEG |
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Location | Los Angeles, CA, USA |
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Salary | $78164 – $106587 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Mid Level, Senior |
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Requirements
- BA/BS Degree (4-year) Computer Science or equivalent
- 4-6 years experience implementing solutions within the Marketing Cloud environment
- Strong hands-on experience with Salesforce Marketing Cloud components: Content Builder, Contact Builder, Email Studio, Automation Studio, Mobile Studio, and Journey Builder (Interaction Studio/Customer 360 Audiences is a plus)
- Experience working with CRM systems and relational databases in a B2C marketing context
- Understanding of Heroku and other Salesforce solutions, such as Mulesoft
- Experience in a technical leadership or product-focused role
- Expert-level proficiency in HTML, AmpScript, CSS, JavaScript/SSJS, and SQL
- Experience with APIs (SOAP, REST) and Salesforce Marketing Cloud SDKs
- Excellent communication and documentation skills, including the ability to convey technical concepts to non-technical stakeholders
Responsibilities
- Understand, develop and enhance out of the box and native Marketing Cloud features to support complex marketing needs and ensure optimal platform usage.
- Collaborate with business stakeholders to gather and document technical and functional requirements to ensure development aligns with business goals.
- Work with the Solutions Architect and the Engineering teams to develop a robust SDLC process to ensure that all Marketing Cloud solutions are implemented, tested and iterated as needed to best practice standards.
- Recommend and implement Marketing Cloud best practices to streamline operations, reduce manual effort for marketers, and increase campaign effectiveness.
- Design, develop and support custom solutions (e.g., custom activities, Cloud Pages) where native functionality is insufficient, enabling the execution of complex and innovative marketing strategies.
- Develop and maintain integrations with systems and tools to ensure seamless data flow across the marketing technology stack and ecosystem.
- Participate in peer code reviews and testing activities, including some QA of all code developed and deployed to uphold quality assurance and coding standards across the platform.
- Align with project managers on cross-team priorities and dependencies to ensure timely and effective delivery of business-critical initiatives.
Preferred Qualifications
No preferred qualifications provided.