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Salesforce Marketing Engineer

Salesforce Marketing Engineer

CompanyAEG
LocationLos Angeles, CA, USA
Salary$78164 – $106587
TypeFull-Time
DegreesBachelor’s
Experience LevelMid Level, Senior

Requirements

  • BA/BS Degree (4-year) Computer Science or equivalent
  • 4-6 years experience implementing solutions within the Marketing Cloud environment
  • Strong hands-on experience with Salesforce Marketing Cloud components: Content Builder, Contact Builder, Email Studio, Automation Studio, Mobile Studio, and Journey Builder (Interaction Studio/Customer 360 Audiences is a plus)
  • Experience working with CRM systems and relational databases in a B2C marketing context
  • Understanding of Heroku and other Salesforce solutions, such as Mulesoft
  • Experience in a technical leadership or product-focused role
  • Expert-level proficiency in HTML, AmpScript, CSS, JavaScript/SSJS, and SQL
  • Experience with APIs (SOAP, REST) and Salesforce Marketing Cloud SDKs
  • Excellent communication and documentation skills, including the ability to convey technical concepts to non-technical stakeholders

Responsibilities

  • Understand, develop and enhance out of the box and native Marketing Cloud features to support complex marketing needs and ensure optimal platform usage.
  • Collaborate with business stakeholders to gather and document technical and functional requirements to ensure development aligns with business goals.
  • Work with the Solutions Architect and the Engineering teams to develop a robust SDLC process to ensure that all Marketing Cloud solutions are implemented, tested and iterated as needed to best practice standards.
  • Recommend and implement Marketing Cloud best practices to streamline operations, reduce manual effort for marketers, and increase campaign effectiveness.
  • Design, develop and support custom solutions (e.g., custom activities, Cloud Pages) where native functionality is insufficient, enabling the execution of complex and innovative marketing strategies.
  • Develop and maintain integrations with systems and tools to ensure seamless data flow across the marketing technology stack and ecosystem.
  • Participate in peer code reviews and testing activities, including some QA of all code developed and deployed to uphold quality assurance and coding standards across the platform.
  • Align with project managers on cross-team priorities and dependencies to ensure timely and effective delivery of business-critical initiatives.

Preferred Qualifications

    No preferred qualifications provided.