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VIP Market Lead
Company | Blockchain.com |
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Location | Dallas, TX, USA |
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Salary | $120000 – $180000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Senior |
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Requirements
- Bachelor’s degree required; advanced degree preferred.
- 5 years in business development, strategy, operations, or general management.
- Previous experience in crypto, fintech, or technology-driven sectors is highly desirable.
- Ability to work flexibly across time zones and market conditions.
- Willingness to travel to lead on-the-ground efforts and build local relationships.
Responsibilities
- Develop and lead the firm’s VIP program strategy, aligning it with broader business goals.
- Analyze customer segments, operational gaps, and growth opportunities to significantly impact P&L performance.
- Partner closely with the VP of Product to align on strategy, roadmap, and resource allocation.
- Leverage deep local knowledge and user empathy to inform product positioning, market fit, messaging, and feature prioritization.
- Advocate for VIP-focused initiatives across the organization, ensuring cross-functional alignment and prioritization.
- Design and refine operational processes to drive measurable outcomes in segment-specific P&L growth.
- Own and deepen relationships with VIP clients, ensuring excellence at every touchpoint—from onboarding to trading inquiries.
- Represent the firm externally through thought leadership, including speaking at industry events and hosting weekly crypto meetups.
- Proactively identify and engage potential VIP clients to improve retention and drive seamless program conversion.
- Discover and execute new acquisition channels tailored to high-value clients.
- Collaborate with marketing to ensure effective execution of campaigns targeted at VIPs.
- Establish and monitor key performance indicators to track program success and drive continuous improvement.
- Identify risks, surface market-specific insights, and escalate high-impact opportunities to executive leadership.
- Stay agile and responsive to rapidly shifting market conditions and competitive dynamics.
Preferred Qualifications
- Previous experience in crypto, fintech, or technology-driven sectors is highly desirable.